Minat Mahasiswa Sekolah Tinggi Agama Buddha Negeri Sriwijaya dalam Berbisnis Online

Abstract

The main problem in this research is the online business interest of students at STABN Sriwijaya Tangerang Banten. An online business can be the first step in entering the business world. This research aims to figure out the interest of STABN Sriwijaya students in doing online business. This research is a qualitative descriptive study. Data sources in this study were active students of STABN Sriwijaya. Data collection techniques were interviews and documentation. The validity of the data used triangulation of sources and the collected data were analyzed using the Miles and Huberman analysis technique. The results of this study indicate that students have an interest in doing business online, whether it's doing business online as a drop shipper, reseller, or building their own business. The online business plans carried out by students include selling skincare, food, fashion, entering the digital currency business, making aromatherapy candles, and selling diamond games. To realize the online business plan, preparations must be proper starting from the ideas, strong determination, having relationships to support future business, a strong mentality, and self-readiness in managing time, especially for students who have learning responsibilities.